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Etam s’engage pour les Femmes !

8 novembre 2018

À l’occasion d’Orange Day Etam s’associe à l’ONU Femmes France, pour faire du Black Friday un événement 100% solidaire.

Pour rappel, l’Orange Day, est une campagne de mobilisation organisée chaque année depuis 2015 en vue de mettre fin aux violences à l’encontre des femmes et des filles à travers le monde.

From black Friday to orange day

Du 23 au 25 novembre, durant le célèbre Black Friday, ETAM propose à ses clientes de pouvoir bénéficier de la traditionnelle réduction en magasin, ou bien de faire don d’une partie de celle-ci à l’ONU Femmes France.

Une collection capsule solidaire

ETAM crée une collection autour de la « french liberté » pour l’événement.

« Féminine et féministe, légère et engagée, libre surtout »

« Manière d’être indépendante désinvolte mais chic, emblé-matiquement française »

« It’s all about empowerment and self- esteem »

3 définitions de la «french liberté » imaginées spécialement pour l’occasion.

Disponible du 23 novembre au 10 décembre dans une centaine de magasins ainsi que sur le site. Le plus ? L’intégralité des bénéfices de cette collection sera reversée à l’ONU Femmes France. C’est le moment de se faire plaisir pour la bonne cause !

Et puisque la marque décide de s’investir à 100%, ETAM s’engage à completer ces dons en versant la somme de 30 000 euros à l’ONU Femmes France afin de soutenir tous les programmes de l’organisation.

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